11+ - South Korea
We habitually surround ourselves with functional and practical things that satisfy our need for convenience. Although necessity should be the primary motivation to purchase a product, 11+ believes that a product can also inspire your emotions and bring happiness to your life. They hope that our products will amaze you each time you use them, and like your best friends, be sources of joy and fond memories. It is their belief that good designs should be easily attainable with reasonable prices; thereby more people enjoy and take delight of using good designed products. Their goals are to reveal and spread the happiness through a sense of bonding with 11+ products — making the world just a bit more pleasant for everyone.